Why is Coffee Big Business?

There are coffee shops popping up everywhere and even in a recession we are being told that business is booming so much that we can have on our local high street 8 coffee shops in a tiny stretch and no signs of any closing down.

Coffee is the second largest
traded commodity in the world

Just stop and think about this – that is huge. Imagine how much coffee is being consumed and has anyone asked why?

2015

$48 billion dollars – estimated retail value of U.S coffee market (1)

2015/16

151.3 million of 60kg bags of coffee – world coffee consumption (2)

  • Why are coffee sales on the increase?
  • Why is coffee so ‘needed’ in today’s world?
  • What are the harmfull effects?
  • Why is coffee a multi billion dollar industry?
  • Why are there large ‘drive through’ coffee shops?
  • Who are the people who drink coffee?
  • Has anyone really studied those addicted to coffee?
  • What does coffee really do to our moods?
  • What does coffee do to our physiology?
  • Why is coffee an appetite suppressant for some people?
  • Why do we need coffee first thing in the morning?
  • Why do we need coffee in the afternoon to keep us going?

Why are there no news headlines about the side effects of coffee?

Coffee is a drug and the dictionary definition of the word ‘drug’ –
a substance which has a marked physiological effect when taken into the body.

Why is it a drug?
We all know why – coffee has a substance in it called caffeine.

So what does the dictionary have to say about the word caffeine?
a compound which is found in tea and coffee plants and is a stimulant of the central nervous system.

  • Why is this not a government health warning?
  • Who makes the law saying it is ok to give us unlimited amounts of coffee when we want, without anyone assessing the risks and potential harm it is doing to our human body?
  • Why is the media not reporting the simple fact that coffee is affecting our central nervous system which happens to affect our brain as it is interconnected?

I am no medic or academically qualified but I have a basic understanding of Anatomy and Physiology and our central nervous system plays a huge part and just the word ‘central’ tells us it is at the core of our whole being.

How can we ignore or negate that fact?

This is serious and we the ordinary people need to know more about what coffee and tea are doing to our bodies when we consume it.

So with these basic simple facts, we the reader can work out that coffee alters our natural state. It is changing something on the inside, so the body is not in harmony which is called homeostasis.

To keep things super simple – if we drink coffee we are guaranteed to feel stimulated, which means we get our buzz, wake up, fix, mood elevation, push and drive to get what we need done.

We can buy super strong coffees which means extra ‘shots’ of caffeine playing havoc in our central nervous system. Add sugar to this and even more buzz and a heightened state.
Does it last? No – we all know that is why we need more and more to the point where many are addicted to coffee but not aware as there is nothing out there telling us how harmfull coffee really is.

It has become a fashion thing now in the UK. A trendy place to ‘hang out’ meet socially and it is also ok to sit with a laptop all day and much better than being in our own home as we get the exact coffee we want – bespoke tailor made, order to perfection.

What about all the choices – the list is endless and the ‘barristers’ are under pressure to make sure they get it right as the espresso, cappuccino, lattes and all the rest of the coffee variations have to be exact and the queues are out of the door with demand.

So we all know about ‘supply and demand’. Basic economics tells us if there is a demand for anything then the trade will supply. So if there were no customer demand then coffee shops could not open next to each other and expect to do business and make profit.

Profit – anyone in the coffee business is on a winner because no matter where we open our business there will be a demand. I lived in a very poor area of England 10 years ago with really nothing going on in the town centre except a few shops. The majority were unemployed and suddenly a giant well known coffee shop opens with the comfy sofas and all the trimmings.
Guess what? – within six months it was packed out anytime of the day.

Why is it that we need coffee?

  • Could it be possible that our body needs it to function?
  • Could it be possible that we have chronic exhaustion?
  • Could it be possible that we are not willing to address this exhaustion?
  • Could it be possible we need to be stimulated to get through the day?
  • Could it be possible that coffee does not allow us to feel our natural state of being?
  • Could it possible that we drink coffee to numb ourselves?
  • Could it be possible we know coffee is a bad habit but we need the buzz it gives us?

Could coffee be a solution to help us not deal with what is really going on?

Exhaustion cannot be discounted here – Think about it from a very basic simple perspective.

If we are not exhausted, then we would have the vitality. This means we would feel alive and have the energy to do what we need to do in our day. But if we are exhausted, we would need to be stimulated to keep going because without the stimulation we simply would not be able to get out of bed and get going.

Without the coffee, tea or anything that has caffeine or sugar in it, how would we really be?

How would our vitality levels be?

With coffee as our best friend, what would our life be like without coffee?

Is it possible that coffee is stopping us being real and feeling what is really going on?

Possible?

References

(1) (2015, December). U.S Speciality Coffee Facts & Figures. Special Coffee Association of America. Retrieved April 26, 2017 from
http://www.scaa.org/?page=resources&d=facts-and-figures

(2) (2016). The Current State of the Global Coffee Trade #CoffeeTradeStats. International Coffee Organization. Retrieved April 26, 2017 from
http://www.ico.org/monthly_coffee_trade_stats.asp

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Comments 59

  1. The crazy thing is that it’s sold as a way to give us energy (same with sugar) but it only drains us further. Coming off the caffeine and sugar I have witnessed people having far more energy than they ever had while on the stimulants. If something being sold as an energy provider was sustainable why is there a constant need for topping up during the day? We don’t fill our cars with a 1/6 of a tank with cheap petrol and stop off every five seconds to refill so why do the same to the body? Why has this not been widely experimented or talked about in media? going stimulant free. What could happen if this was tested more?

    1. I like that going Stimulant Free – that would be great news for the health service.
      It would be amazing if there were studies done on people who are stimulant free and how much vitality they have. I for one have bags of energy now compared to my chocolate caffeine days and I loved the glucose drinks too – orange fizzy and a real blast up my nose, down my throat and straight to my head. I can recall being very racy and with it came an anxiousness and the drive to do more and be more and of course save the world.

  2. I have never drank coffee, when I tried it in the past it would make me racy, messed up my sleep, I could not concentrate. For some reason I listened to my body and decided that I did not want to drink coffee. I am so glad I have not had to rely on coffee in my life.

    1. You are living proof Ken Elmer that coffee messes up your sleep. The thing is it contains caffeine which is a drug and there is no getting away from that. What is bizarre is that it is classed as normal and not a drug and we are not really seriously looking at the consequences of this harmful substance.
      What is happening is the rise in coffee consumption worldwide and this is what is scary and needs to be discussed more. How I done it was caffeine free and then even that made me feel headachy so it then became an absolute No No.

  3. I used to use coffee when I felt like I needed to live in bed or get buried in the ground AND I did not want to accept this or deal with the inconvenience of needing to slow down, stop or change what or how I was doing things… After using medications to relieve the symptoms of depression I discovered that coffee was the most effective SHORT TERM anti depressant ever!! Friends and family let me know that when I had coffee my personality became bulldozer-like; obliterating my usual sensitivity and presence. I traded the feeling of ‘Me-ness’ (and me-in-exhaustion) for a blast of happy speed and functional drive… but my exhaustion only got worse and my quality of life too bad to ignore… I have been stimulant free for over 4 years and the ‘best friend’ I choose now is ‘me feeling ME, where I am really at’. When I am paying attention to where I am, I notice I’m tired before I reach the level of exhaustion that takes a lot more intensive care to come back from! The more honest I am about ‘how I feel’ the more quickly I know when I’m getting into trouble (like sliding down that slope of exhaustion) and I also feel and know what I need to do to get back on track; on my own path of real health, well-being and living life as ME.

  4. What a super duper blog. This really asks some deep questions and even though I am not a coffee drinker and was never really hooked, I can think of countless other things I’ve used to keep going and stimulated. It also makes me wonder if this is why the world is so busy – do we need to keep going so as not to feel the exhaustion?

    1. You make a great point here Shevon by asking the question about not wanting to feel the exhaustion. I reckon we are onto something here because if you deal with your exhaustion as I have in my case and I know my husband has too, we do not seem to need those outer stimulations like coffee or other sugar buzzes to keep going. In fact our body seems to make things quite loud and clear when we are tired so we then have the responsibility to make a sensible choice and take note or do something irresponsible and get the hit, the buzz, the fix to keep going. The latter is really no longer an option in my life as there most certainly is another way.

  5. Oh my God, this is so to the point. No excuses, no sneaking out, no judgement. Real questions and simple answers. I agree, Bina Pattel, you’re speaking truth.
    Just recently I found out that chocolate contains high amounts of caffeine and it was then that I understood why it is so addictive, no less than coffee or tea.
    Now may I add to your fantastic list of questions the following: Why is it that I had to be 36 years of age to finally be educated about the fact that chocolate contains caffeine? Didn’t I want to know? Doesn’t the industry want us – parents – kids to know?

    1. Great you talk about this Felix and my chocolate blog will cover more on this soon.
      For now lets talk about your question – why at aged 36 were you finally educated on the fact that chocolate contains caffeine which we all know is a drug and is addictive.
      So why?
      Are those educating us eating chocolate and having caffeine daily?
      Are those producing coffee and chocolate on a winner and so sales would go down if we knew the truth and that would mean less money for them?
      Who actually benefits by not bringing all this information to public awareness?
      Where is our part as an individual in all of this?
      Where is our individual responsibility?
      Who do we blame as lets face it we have become a culture of blame?
      Why is the media not informing us of the true harm of caffeine?
      Why are caffeine drinks on the rise?
      These are the questions we should all be asking and this website is dedicated to bringing this all to public awareness.

  6. I have to admit I found the coffee habit a tough one to kick. Why did I quit? After some time, it disturbed me that I was seeking out coffee everyday, like I was looking for a hit. Another reason was financial—add up the cost of buying a coffee everyday for one year and you could just have paid your phone bill for the year. The other clincher was I started a new relationship with somebody who didn’t drink coffee so I had the inspiration for what was possible.

    At the time the only way I could quit was to replace it with something else, which was other forms of tea which still got me the buzz. Not the best and it took a long time to not ‘miss’ the taste. I am at a point now where the thought of drinking coffee is enough to make me gag, not so much from the taste but the knowing of how much it would disturb my body which I now feel I am more connected with. Life in the long run is just so much simpler without it.

    Oh and my teeth are better too, they were getting pretty stained and smelly.

    1. You make a great point here Marian about ‘replacing’ the coffee with something else. This tends to be what we all do. Give up something and have another thing lined up to replace it. It is like changing the flavour of ice cream from chocolate to vanilla but the TRUTH is – it is still ice cream. What I mean is that replacing it with something else is not really the answer as our body is still copping it.
      What we need to look at is why. If we stop and just ask why do we need to drink x amount of coffee every day then at least we begin the process of maybe one day getting to the answer.
      In my case it was simple – I was exhausted, very bored with life and needed a buzz. I hated the smell of coffee on my breath but hey ho I got comfortable with the new coffee shops everywhere and the cakes they came out with was another reason to hang out there. It was part of a lifestyle I chose and it left me bloated, addicted and racy like hell inside my head. Sleeping then became another issue and I know the caffeine had something to do with it.

  7. This is a super blog, so true and practical.

    Coffee is absolutely a drug. The first time I tasted black coffee it was bitter, left a bad taste in my mouth, and I wondered how anyone could drink the stuff.

    Years later, I discovered that it wasn’t so bad when you added milk and sugar. I soon became a regular coffee drinker, and when I tried to quit, would get the most awful headaches. I eventually did quit, suffering through headaches and crankiness for awhile first. After that, whenever I had even a small amount of coffee I felt raciness like I never had before. If these are not clear signs that coffee is addictive, I don’t know what is.

    1. Your comment Julie Goodhart has made me realise that I got to a stage where coffee was giving me headaches so I opted for a quarter shot and heaps of milk which then became soya milk, convincing myself I was getting ‘healthy’. I had to have the froth thing as that brought me great comfort and I would never bother having a coffee without a cake. What was the point if you can’t have the cake. Feeling instantly tired straight after and sluggish was totally ignored for many years and looking back now I know it was all covering up my total and utter exhaustion.
      Once I got my sleep sorted by getting early nights consistently, I needed less and less of that caffeine stuff and eventually made the choice to say No. That was over 8 years ago.
      No regrets now and a mind that has clarity and is not racing around or suffering from any form of sleeplessness.

  8. The other day at work this man was drinking tea and his two male colleagues were saying: tea?? Tea is for when you are sick or gay. Really, I said, well, and also for gorgeous women sitting behind reception, no coffee for me, I don’t need coffee. We started talking about coffee. Coffee has become so normal, we don’t even think about the fact that we need it instead of just liking to drink it.

    1. Interesting how people view coffee and tea Mariette and great that you are openly discussing what you know is an addictive drug.
      I agree with you that ‘coffee has become so normal’ and its like we have not quite clicked that the industry is just growing and growing and it is a lifestyle choice that is affecting their natural state.
      I am studying Corporate and Professional Stress Management and it is very clear that our lifestyle choices have an effect on our stress levels and that we are creating this way of living. What is missing is some self awareness.
      Imagine living in a constant state of anxiety, which of course means our body is operating in an un-natural way. This tension is then with us during the day and it does not go away when we sleep. So next day we do the same thing and our choices keep us functioning and then one day it gets too much and something happens.
      As the blog says – could it be possible that we are actually exhausted and if we stopped and asked what is causing the exhaustion and why, we may not need to ‘up’ the amount of coffee we drink.

  9. The one that hits the nail on the head for me is that “Could it be possible that coffee does not allow us to feel our natural state of being?” It is really pure evil not pure gold as they advertise on the tv! We of course allow it and are great pretenders to say we aren’t aware of the damage being done, but we do know. Great article Bina, love this website.

    1. Love it Vanessa about the pure gold – I think that was the brand we used to buy until we went caffeine free.
      So what you are saying in your comment is that on some level we do know and that we are aware of the harm being done but we choose to dismiss it, ignore it and pretend we don’t know. If this is the case, then who are we fooling? Who benefits? Who suffers? What changes?
      What I have come to realise is the coffee industry is huge and check out the prices – it sure is not el cheapo and if you add up the daily visits to the coffee shop for your double espresso, cappuccino, latte or whatever it is, this add up over the year.
      What we need to be ask if we want true change –
      Is drinking coffee a wise choice?
      Is this a Responsible choice?
      Do we have a Responsibility to look after our body and take note of blogs like this which are not alarming but just presenting things we may not have been aware of before?

  10. I was literally the Queen of Coffee for many years. I knew the types of coffee and the blend right down to which had the most caffeine in. It gave me an instant hit when I was feeling stressed, knackered or didn’t want to Feel what was going on in my life to name a few. I drank at least 5 double doses daily for most of my life. Fast forward 5 years and with the support of the author of this blog I am coffee free and can walk past a coffee shop without being tempted. In fact what is really ironic I don’t like the smell of coffee anymore. Coming off coffee opened my eyes to how I was living and allowed me not to over ride how I felt. My instant hit is now a Walk or a Deep Rest.

    1. Thank You Priscilla for your comment and I would like to add something here –
      Could it be possible that if someone writing, sharing or communicating is expressing from how they live, then it does have an effect on others.
      So if someone who no longer drinks coffee and is not exhausted and has years of lived experience, then they hold a certain quality, a vibration if we may call it that. This quality can be felt by the other person on some level, even if they may not be consciously aware of it at the time and it is this QUALITY that holds POWER as the person expressing has AUTHORITY, not because they are some expert or master of the theory BUT because they are living what they are saying. I feel this is what brings about true change.
      I know in my case when Serge Benhayon presented about coffee, I got it because he brought an understanding – all common sense stuff and on some level I did feel it even though at the time I was not fully aware. He had a quality coming from his lived experience and it is this that is the game changer and not how many books he has read and mastered about a subject.

  11. When I was a child my parents used give us a big bowl of coffee with milk and sugar at breakfast. No wonder why I felt nauseous and racy every day ! It also gave me stomach ache. My grand-mother used to have a cafetière ready on her stove all the time and coffee was drunk all day and my mother loved her cup of coffee with thick cream and sugar in it. Now the smell of coffee revolts me and my body knows that I should stay clear of it. It is very obvious to me that coffee is a poison to both our nervous and digestive systems. Coffee is certainly altering our natural state of being and this is about time our Health Services realise the damage it does to our health.

    1. What your comment is confirming Maryline is that coffee has been around a long time and if you grand mother was drinking it all day, it sure tells us that even back then it had to be addictive as this blog is saying. The caffeine inside coffee is a drug and there is no getting away from that.
      I like what you say that it is now obvious to you ‘that coffee is a poison to both our nervous and digestive systems’. I would add that if it affects any system or any part of our body, then in some way it actually affects the whole.

  12. I too used to ‘love’ my coffee, every single day I needed its lift and i viewed it as a real treat. Then something really interesting happened, I stopped drinking it….
    a month later, it was Mothers day, I decided to drink it again as treat- I had about 1/4 of a cup and I had to stop, then and there- it tasted bitter and was jarring. It made my nervous system feel racey and out of control. I thought, oh my goodness, this is foul, this is what it used to do to my body all along, and I never noticed until now- once the normality of it in my body had gone, I could actually feel what it did to me.
    That was the last cup of coffee I ever had, never again did it temp me, and my energy levels have been much more steady. I noticed I used to use coffee to mask my exhaustion, now I simply get more rest, and my body thanks me for it.

    1. Thanks for sharing your take about how you gave up coffee Felicity. I reckon more people would consider de-caff or even asking why they drink coffee if they read this blog or learned more about what it does to our body.
      News headlines like this would not only be interesting, but our society benefits as less people would be dependent on this drug if they knew the harm it was causing. Just because something is not classed as a drug on some level does not make it safe for our human body to consume.
      Imagine the loss to the coffee industry which is growing by the day if we started saying no or at least reducing the amount we drink.

  13. Brilliant article – for a much needed conversation about coffee. When I was 20 I tried drinking coffee and it made me ill immediately – sweats, palpitations, and diarrhoea – I knew my body couldn’t tolerate it so I never drank it. I always felt that it must be pretty strong stuff if I had those immediate effects from drinking it. I do wonder what it is doing to our bodies given the high levels of coffee consumption in society today – and that caffeine is also in pain killers and energy drinks too. If we had a day where no one on the planet drank coffee or had caffeine I wonder how productive we would be?

    1. Great points you make here Jane Keep. Caffeine is in pain killers and what about those energy drinks. When I commute early mornings I see loads of people with the energy drinks and of course we know they are addictive.
      I also think about all the packaging that is wasted as we go and buy this stuff and then just discard it and then countries like UK who are not quite in the re-cycling in a big way means landfill sites are struggling to cope.
      I love what you say about what if the planet stopped coffee/caffeine for just one day – how productive would we be? I reckon there would be loads of tension, headaches and time off work for starters. So we all know how productive that would make us if we were to be totally honest.

  14. Great that you are bringing more awareness to us all with your comments Michael – this is appreciated and allows for more discussion.
    I have heard this over and over again – that sometimes when you feel hungry it may be that you need to just drink water as you are simply dehydrated.
    Could it be that simple?
    Also doesn’t coffee make you dehydrated? So instead of going for water you may just go for more coffee OR is it the caffeine that you are addicted to that makes you drink more?
    All I know is some of my colleagues who are really exhausted are saying that they have found they are drinking more coffee and they feel it keeps them going through the day.
    What about after dinner coffee?
    We go out for a meal and finish off with a coffee and cream and a drop of alcohol.
    I know I did for many years and no wonder my sleep was whacky and I was so exhausted.

  15. The question as you say Michael is ‘this way of living truly sustainable..’ ?
    Without getting deep into the detail, lets keep it basic and simple as this is what this website is all about.
    Coffee is hurting us and it is harming our internal body systems in many ways that we are simply not aware of. We all know it is addictive because of the caffeine so that means it is difficult to stop and also we need more to keep going. So the dose/volume/amount increases and this means even more harm to our body which is precious.
    We would never give a young child who is exhausted a cup of strong coffee to keep going. Instead we become sensible and say early bed will be the answer. Simple really we just need to apply this same common sense stuff to ourself.

  16. Dear World
    I wrote this comment on a blog which talked about “socially accepted norm” and it felt appropriate to share it on this blog as it makes total sense.

    What on earth is normal these days is so abusive and we champion it, get behind it and campaign about it.

    The bizarre thing is someone out there is already thinking of the next thing – did you know there is a wrist band for caffeine. So you get the hit going straight to the blood stream because the caffeine molecules are small enough. Their selling points are it gets to you faster (you know how the world loves fast fast, give it to me now) as it does not have to go through the digestion process and you will not have smelly breath or stained teeth.
    And by the way a doctor developed this and now works for the pharmaceutical industry.
    There is more – they are now working on new formulations to make the dose stronger.

    HELLO – is anyone reading this.

    Next –
    Caffeine is a drug.
    Caffeine is a chemical alteration.
    Caffeine races your energy artificially.
    Caffeine takes you away from yourself.
    Caffeine is an elevated version of you.

    Got the above list from Serge Benhayon Esoteric Medicine 12 Audio.
    This man has got his finger on the pulse. He sure knows his stuff.

  17. I work in a coffee shop and I can confirm that coffee sales are through the roof as are our queues most of the time. People comment that they need their morning fix and people drink it when they are sick or not feeling well to keep them going. For many it is a daily ritual, whether stopping to get one on the way to work, stopping off on their morning walk for one, calling in mid morning to get one or sitting in the afternoon sun and enjoying a cup. So with what you have presented Simple Living Global we are as a population revving up our nervous system so much that it will be very interesting to see what happens in the future as its no longer a flat white with one shot but a super cup with 4 plus shots. If one shot of coffee no longer peps us up, then just how exhausted are we when we have to ask for 4 shots in a coffee? Now that’s something worth pondering on.

    1. Great to have your comment here Sally as a coffee shop worker. The simple and logical reason why many now need more shots of coffee to keep going is because they are addicted to the drug caffeine and because the tension inside them has increased and more is needed to keep going to not deal with it. I trust this makes sense and if not, it is worth staying open to and pondering on as much is said in this blog and comment.
      Time to really read and feel how on earth have we got coffee legalised when it alters our natural state.

  18. It really doesnt make any sense to have the authorities say that coffee is a drug and that caffeine affects our central nervous system but there hasn’t really been any serious studies about the harmful effects that coffee has on our bodies. The statistics for 2014 are huge-150.2 million 60kg bags consumed, thats over 9 billion kgs of coffee in one year!! These figures are astonomical and very worrying considering the potential harm of this insidious and widely accepted social drug. Your blog asks a lot of ‘possible’ questions that need answering but I have another ‘possible’ question.
    Is it possible that the people who could answer your questions, need their coffee just as much and therefore could not or never would ask those questions because they then would have to look at why they would need coffee to get themselves through the day.

  19. Top comment Tim Bowyer and a great question from you.
    Correct people need their coffee and reading the questions on this blog would require some level of Responsibility and that is start to question WHY?
    Why should be on our daily menu with absolutely everything we consume if we are ever going to see real change.
    Next – I agree with you that there are no serious studies about this socially accepted drug. Drug is what it is and there is no getting away from that fact.
    Could it be possible that the industry is huge and making billions so they would never fund a study and those in positions of power all need their coffee and if there were the minority asking they would ignore it because what government is going to say coffee is a drug and needs to be classed as such.
    It is for us as individuals who need to make the change and know that one by one we do make a difference. This blog, the writer and others are ensuring that the tides are turning slowly.

  20. How have we got coffee legalised when it alters our natural state? Great question Simple Living Global as it really got me to stop and question –

    How did this happen?

    What is the difference between coffee and illicit drugs apart from their legalised status?

    Anything that alters out natural state is not good for our true health and well-being and we know this by the simple fact that we wouldn’t give either to a baby or young child.

    Why do these harmful substances become acceptable when we’re older?

    Is it because we have moved far away from living in our natural state by then?

    1. You are asking some great questions here Shevon.
      How on earth did coffee get legalised when it alters our natural state.
      Who passed the law? Was it coffee lovers?
      Was it because governments saw the huge money making commodity it is?

      There is a clue here if you think about how coffee sales just keep on increasing and everywhere more coffee shops are opening. There are no demographics when it comes to coffee as this blog states. Even low income areas in uk have more coffee shops opening.
      No one seems to mind paying 3 bucks for a cup of coffee.

      This confirms that we need our coffee and that means we need to be in a mind alternating state every single day and its on the up. No signs of slowing down or anyone giving up on their daily fix. Lets not mince our words here. Coffee is addictive and we all know this fact.

  21. ‘ Could coffee be a solution to help us not deal what’s really going on ? ‘ straight the point, with the impact it has on the central nervous system, physiology and psychological effects clearly this is so. Having once been a big drinker of coffee, I loved it even more than chocolate and thats saying something, I used it for energy, to give me and up feeling, to get things done and more, but in fact it just added to the problems causing greater exhaustion, highs and lows , shaking, sweats and panicky feelings, dehydration and excess acid in my body, crazy hey. Thank you Simple Living for these facts and questions which need to be out there for humanity to read, understand and make informed choices about drinking this poisonous drug with the ever growing demand and increase in it’s consumption. Is it time we took responsibility and started to look at what we don’t want to feel, the exhaustion, the hurts, rather than go for the coffee ?

  22. I well recommend having a look at this video

    http://greatist.com/live/parody-ad-shows-the-downsides-of-drinking-coffee?utm_source=email&utm_medium=forward&utm_campaign=parody-ad-shows-the-downsides-of-drinking-coffee

    It basically says it as it is about coffee and how society views it. It uses parody and satire to expose the absurdity.

    It calls the coffee bean a ‘legal psychoactive drug’.

    If this were how we referred to coffee in our day to day lives, would our relationship with it be any different? Absolutely it would.

    1. Thank You Shevon for giving us this link.
      Great video – well worth watching and at least considering how on earth this drug got to be ‘legal’ in the first place.

      The fact that coffee is the second largest traded commodity in our world we need to ask – how does a ‘psychoactive drug’ become such a huge trade at the cost of our human body?
      As this blog clearly states caffeine alters our natural state and this means it harms us. But the law says its ok to take this drug and we are consuming it so much and with its addictive nature, coffee business is booming and there are more and more coffee products than ever before.

  23. Hmmm, interesting subject, coffee. I’ve had lots of conversations about coffee recently and a number of people around me seem to be experimenting with giving up for various reasons – a few in particular because they don’t want to be ‘owned’ by it. I know what happens to my heart rate when I drink coffee – it sends me lala so I just don’t go there any more and perhaps because of how I observed the effects coffee had on me that this question you ask in this blog jumped out so loudly: ‘Why are there no news headlines about the side effects of coffee?’. Why indeed. When I was experimenting with giving up coffee I asked the guys at the local coffee geek place why was it that decaf made me go nearly as lala as the caffeine version. They had 2 answers: (1) decaf still has some caffeine in it so perhaps I was super sensitive, and (2) coffee has so many properties in it and that they haven’t all been tested and figured out yet so maybe it was some other chemical inside that was triggering my heart to beat too fast. Interesting again, no? That so many of us are drinking something every day that we don’t even know what’s in it or what it’s doing to us. I notice now, perhaps because I’m looking so much more closely, that coffee has a real effect on people. They actually change when they drink it: slightly hunched or tight shoulders, more jerky movements, more blinking and darting eyes, less eye contact, distracted. I wonder if others have noticed or will notice this too. So subtle but once you’ve noticed it you can’t un-notice it. And so why, with so much science available to us today, are we not looking into this? The pharmaceutical companies have to put side effects labels on their drugs and we’re seeing so much more food labelling now – maybe it’s time for coffee to carry clear information about side effects too? Then we wouldn’t be able to say we didn’t know (when we do really).

    1. Great comment Jenifer and thank you for sharing about the de-caff stuff.
      To keep it simple caffeine is a drug that alters our natural state, so all the list you give about the person changing makes sense.
      What is interesting is the coffee business is booming and on the increase. Surely this is a big fat sign that we need the stimulation that coffee gives us and not questioning why keeps the demand going and the suppliers giving us what we want.
      Recently I have met people who never drank coffee but now say they need it to keep going the whole day with work and other demands that life brings. Most of them complain about the lack of sleep and have racy heads. Interesting and well worth digging deep into the WHY this is happening.

      1. “What is interesting is the coffee business is booming and on the increase. Surely this is a big fat sign…”

        What if we looked at all the commodities that are booming today and considered them as a reflection of us and our society. What would we see?

        Coffee, wheat, sugar and cocoa would be up there.

        Why are we so reliant on these things? What do they give us that we want them so much?

  24. I was one of the stats to coffee drinkers and truely exhausted. I was working full time, weekends, public holidays, nights and working on calls, working out 6 days a week and thought I was fit but couldn’t get going unless I had my coffee fix.

    I hadn’t heard of the wrist band for caffeine, but I’ve heard of a hangover clinic! What will they think of next to keep us functioning?

    I don’t drink coffee or tea anymore and see so many people around me can’t start their day without it. Such reliance to mask the exhaustion people are experiencing more and more and keep us away from who we truely are.

  25. Everyone that I know who drinks coffee has many cups a day. We seem to want more of it, like any drug.

    Researchers have drawn a link between genes and our taste for coffee, suggesting that our desire for coffee and how much we need for that high, is dependent on our genes.

    http://indianexpress.com/article/lifestyle/health/caffeine-addiction-why-some-people-drink-more-coffee-than-others-2997040/

    I don’t agree that this is the whole picture.

    Recently during a conversation with a colleague I asked what would happen if he did not drink coffee as he said he felt very buzzy and this was at 8am.

    His reply was that he was likely to open a bottle of whiskey. So this is telling us something about coffee and our need and desire for it , if we use this one example.

    There must be something going on in our lives that wants the coffee drug and so will swap one for another if we cannot get it.

    Could there actually be something more going on internally that we are trying to silence, by living off the buzz that coffee brings?

    As this blog asks ‘Is it possible that coffee is stopping you being the real you and feeling what is really going on?’

  26. If you thought the art of ‘creation’ was dead, think again.

    Someone has created a ‘coffee spread’ making the ability to get our morning, daytime, evening, whenever, caffeine fix even easier.

    http://www.standard.co.uk/lifestyle/foodanddrink/espresso-spread-is-the-new-breakfast-trend-that-s-better-than-coffee-a3506571.html

    The spread, being launched by Selfridges, contains dark roasted Arabica coffee beans, butter, sugar and cream and has 91 calories in a 20g serving.

    I do believe it is time to, WAKE UP WORLD, and smell the coffee butter.

    I mean what next:

    Coffee flavour tobacco—oh yeah, they already have coffee flavoured vaping juice.

    Coffee flavour sweets—oh yeah, they already have coffee flavoured chocolates.

    Coffee flavour alcohol—oh yeah, they already have coffee flavoured liquers

    Coffee flavour water—oh yeah, that’s just ‘coffee’.

    There may be more coffee flavoured stuff out there but the point is:

    WHY is coffee so popular?

    WHY is coffee the second most traded commodity in the world?

    WHY do we need our ‘fix’ of coffee when we have just woken up?

    WHY are people coming up with different ways to get coffee into our bodies?

    Added to the morning dose of caffeine on your bread or toast, we now have to contend with the heart attacking, artery-blocking dairy content.

    And the likelihood is that, to go with our new spread on our bread or toast, we will have a cup of coffee with it!!

  27. Just noticed this easter break how the high street was a bit dead but the coffee shops were booming with business as usual.
    I often wonder how we have not yet clocked it with our so called intelligence that this drug which alters our natural state is legal when it should be illegal.
    So because it is legal it gives us the licence, the permission to have it and most of us if we are honest need the fix and really can’t be bothered to read blogs like this that tell us the Truth about coffee.

    The fact it is the second most traded commodity is a warning in itself. It is spelling out to us that we need coffee to live and this is the danger.
    We need a drug to alter our natural state of being and no body is questioning WHY we need coffee in the first place.
    What on earth is going on in our daily life that we need coffee to keep us stimulated?

  28. Scientists are fighting to save us from a world without coffee!!

    https://www.bloomberg.com/news/articles/2017-04-28/the-scientists-fighting-to-save-us-from-a-world-without-coffee

    Whilst the debate about whether climate change is a hoax or an imminent threat, the world coffee industry is taking action to protect its business.

    Coffee crops are under siege from deforestation, abnormally high temperatures, a lack of precipitation and disease.

    In Brazil, the situation is so dire that the country is considering importing lower quality Robusta beans from Vietnam in order to meet demand.

    According to the World Coffee Research institute (WCR), land that is suitable to grow the Arabica beans will be cut in half worldwide by 2050.

    The global market is heading for its fourth straight year of deficit in production and demand is expected to reach an all-time high this year.

    Apart from climate change, a fungal disease, Leaf rust, is also devastating the industry. The WCR says about 18.2 bags of coffee worth about $2.5bn were lost to the disease from 2011-2016.

    To cope, the industry is rushing to develop plants that can adapt with the changing climate and will be able to grow in colder climates.

    A geneticist at the WCR is leading a GLOBAL, YES GLOBAL team of researchers in an effort to find existing plants that can survive in a changed climate.

    What’s going on in the world when the last four years have shown a decrease in coffee production?
    Why is it now, that the coffee bean is having a hard time trying to survive?
    Is it possible that the world no longer needs coffee?
    Is it possible that Mother Nature is saying we don’t need to stimulate our bodies anymore with caffeine?

    The world’s scientists are putting a lot of effort, money, time and resources into making sure the world doesn’t go without its coffee by developing plants and crops that can be grown in colder, harsher climates.

    With all the famine and starvation there is in the world, why isn’t the same amount of effort, money, time and resources being put into developing plants and crops for all types of climate that will be able to feed the world’s hungry?

    What does it say about our priorities when a drug like caffeine is made more important than human life?

    Is it possible that the coffee crops are diminishing for a reason?

    Is it possible that, that ‘reason’ is so we start to question WHY we need this stimulant called caffeine?

  29. A 16 year old just died in America from drinking too many caffeinated drinks, including coffee and an ‘energy’ drink.

    His heart apparently ‘fell out of rhythm’.

    The press coverage has been partly about parents’ responsibility to warn their kids about energy drinks and partly blaming the speed at which the drinks were consumed.

    What I’m interested in is why is coffee are these other caffeine drinks on the market at all? What is it about how we are living that means there is such a demand for them?

    And why did that boy choose to drink them in the first place? What was going on in his life that he was seeking such stimulation?

  30. In the coffee shop this afternoon in hot sunny central London and the lovely guy offered me a free latte with a big smile.

    I said no thank you and told him why whilst his manager was listening.

    I did not hold back and those who know me would agree that is my style as there is no point walking away when an opportunity presents itself where more could be said, without preaching and teaching – just presenting the facts.

    In this case, as the author of this blog, it is obvious I do not touch the stuff, so why they would I not say what coffee does and why I choose not to drink it?

    What I observed was this man knew what I was saying and he agreed.

    What did surprise him was the saying No as these days very few, if any would turn down a free coffee if it was offered.

    This tells us how much we rely on coffee to give us that false buzz that we need to keep going, as without it we would crash fast.

    Sounds a bit dramatic but there is enough evidence telling us now how highly addictive this stuff is and even blind freddy can see how busy busy all our coffee shop baristas are.

  31. Coffee is the next drug that is being exposed. Very similar to nicotine. This article is an eye opener about treating caffeine as a drug.
    http://theweek.com/articles/727713/coffee-cocaine

    This article brings to light the concept that if you give up a substance or even a behavior, without dealing with the root cause of why you are doing it, you will just substitute something else to satisfy the need.

  32. The Week – Issue 1118 – 1st April 2017

    In the past year, three new coffee shops opened in Britain every day. (Retail Times)

    The fact that we are desiring more and more coffee is certainly telling us something about the state of the human body and the unrest that the body is in. As this blog by Simple Living Global points out, coffee contains caffeine which is a stimulant of the nervous system.

    How can we be at ease if our nervous system is being constantly stimulated?

    Does this not mean that we are constantly on edge?

    Would it not be worth asking why we need this stimulation?

  33. There is something seriously wrong regarding our coffee consumption and the world is accepting this fact.

    In the Diagnostic Statistical Manual of Mental Disorders (DSM-V), Caffeine Use Disorder is noted as a condition for further study.

    There are countless articles across the internet stating that caffeine is the most used drug in the world.

    We are feeding our kids this stuff so that they can stay awake, pass exams and have the energy to get up and keeping going regardless of the harm to the human body.

    Are we really taking notice that caffeine is the most used drug in the world?

    What will it take for humanity to take serious note of this or will we just keep demanding more.

  34. Of the many hard-hitting questions in this blog, the one that strikes me most forcibly is the following one:

    Could it be possible that coffee does not allow us to feel our natural state of being?

    Because I can feel that the author writes absolute truth, I now have to deal with the possibility that for almost 40 years (other than a caffeine-free period that spanned about a year) I have not been able to feel the real me because I have used coffee, tea or diet cola daily.

    I have to ask myself, is it possible that, if I can’t feel my true being, I don’t know who I really am? Just because I am so exhausted that I use a drug that society seems to be OK to prop myself up on a daily basis? This is scary.

    This leads me to another question to consider. Almost everyone I know drinks tea or coffee or eats chocolate – so am I living in a world in which most people can’t feel their being, and therefore don’t know who they really are, because of drugs that they consume that they think are either safe or ok or necessary to get through the day or even just a little treat?

  35. Today I saw on the side of a coffee container a company stating that they help young people keep away from gangs by supporting them to work as coffee farmers.

    The question arises –

    Is this truly evolving?

    Whilst it may seem like a good step for young people to move out of gangs, where illicit drugs are usually sold into coffee farming, have we in fact simply supported them to move from shifting illicit drugs to now cultivating and growing coffee which contains the world’s most popular drug – caffeine?

    Is there any true difference because one drug is legal and another is illegal?

  36. A lady sharing on the London tube about how she has given up coffee.

    Everything she said was about how her body said no.

    She got ‘the sweats’, she felt ‘panicky’, she couldn’t get to sleep, her mind wouldn’t stop, she found it hard to wake up in the morning.

    ‘It just didn’t make sense that I was drinking it’.

  37. I was reading a Quartz.com email newsletter dated 5 November 2017, about ‘cold brew’ coffee.

    This is basically cold coffee, but it is produced by steeping the coffee grounds in cool water for 12 to 24 hours.

    The logic goes that the flavour and aroma are inside the oils, acids and molecules of coffee (called ‘solubles’) and when you brew the coffee in cold water, you can get different flavours from the coffee, because those molecules don’t degrade. People talk about it having a ‘smooth’ taste that is not bitter.

    Here are some statistics from the update:

    “580%: Growth in cold brew sales from 2011-2016

    $3.25: Average cost of a large cup of cold brew vs $2.65 for regular iced coffee

    $0.62: Worth of ground coffee in each cup of cold brew, compared with $0.35 in hot coffee

    105 billion: Cups of coffee consumed in the United States annually

    $38.1 million: Ready-to-drink cold brew sales this year, with an expectation for cold brew businesses to quadruple by 2021.”

    There are a plethora of new gadgets going on sale so we can re-create the cold brew process at home. In the run up to Christmas, I wonder how many of those will be sold.

    So I’m thinking a few things:

    1. Cold coffee sounds disgusting.

    2. If coffee tastes bitter to us, isn’t that a message to our bodies not to drink it? Why don’t we listen to that message, instead of spending an entire day processing the coffee in a such a way so as to remove that message?

    3. We seem to love over-engineering things and going to town on the tastes of this life.

    4. Why do we get sold so quickly and so completely on the latest ‘in’ thing?

    5. We clearly have a whole heap of natural alchemic tendencies – why aren’t we applying those night and day to our wellbeing?

  38. https://www.wsj.com/articles/are-you-addicted-to-coffee-1509381012

    The Wall Street Journal – 30 October 2017

    CAFFEINE USE DISORDER has been added to the most recent edition of “The Diagnostic and Statistical Manual of Mental Disorders” as a condition for further study.

    CAFFEINE IS THE MOST USED DRUG IN THE WORLD.

    We all know that a drug is a substance that alters our natural state and is it any surprise why coffee shops are booming business anywhere we go.

    They are a licence for a legal drug and how many more research studies are we going to wait for to tell us what we all already know.

    The fact that caffeine is in the DSM manual is a big deal and a clear confirmation that we need to see it for what it truly is and read blogs like this to raise our awareness.

    As a coffee drinker of the past, I used to noticed piercing pains in certain parts of my head when I drank coffee. I needed them to be milky, frothy where possible and full of sugar. Add to that a cake or croissant and whilst eating and drinking, I would be thinking when I could do it all again.

    Would it be true to say that many of us are not aware we are hooked on caffeine?
    Would it be true to say that many of us are not seeing coffee as an addictive drug?
    Would it be true to say that many of us like a short term fix, a solution to function in daily life?

    Would it be true to say that coffee, like tea is just a way of life and we are not interested to learn more, as it might mean making changes?

    Would it be true to say that we continue upping our coffee consumption but never stop to ask why on earth this might be happening?

    WHY do we need more of the same to keep us going morning, noon and night?

    Are these questions worth considering by starting with a dose of honesty?

  39. Looking back my addiction to coffee was huge. Not a day went by when I was consuming on average four cups of coffee a day. Each time at least two heaped spoons of coffee. No wonder I did not sleep. Fast forward with the help from the author of this blog I no longer touch caffeine.

    If I go to a coffee shop it is usually for a cup of herbal tea before a meeting. I definitely feel better without my coffee fix that is for sure.

  40. Why do they serve coffee on plane when it is known to dehydrate?

    A recent flight was a reminder of how much focus we put on coffee. The big jugs and the coffee call come around after food and there is glee as people lift up their cups.

    It comes around again to wake you up before you get off.

    It is interesting to see our behaviours en mass like that. Much is exposed.

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